analysis

Scents can greatly contribute to the total brand experience and leave a distinctive impression.

Annindriya advises, develops and implements ‘identity scents’, a scent that will enrich your own specific brand, building or service. Brand or identity scents can also be described as ‘signature scents’, being part of your full branding.

The (quality) perception of products and services offered in an ambient area is determined by the total mix of architecture, interior design, the persons present, light, temperature, sounds, music and – often very unconsciously, but just as powerful – the smells.